Few roles are undergoing as much change as those of internal communicators and change managers. Companies are setting up and restructuring ICT departments, introducing podcasts, apps and newsrooms, advising managers and board members. They promote agility, enable teams to work in a hybrid way and support small, medium-sized and highly transformative change processes.
This has two consequences: the fields of activity and responsibilities are growing rapidly and with them the professionalization that now has to take place at ever shorter intervals and in more and more fields.
Professionalization of IC
We at MPC are also working intensively on training our team so that they not only meet the constantly growing requirements, but can also conceive and design the projects in the companies as pioneers.
Since 2022, we have therefore been offering our employees exclusive, comprehensive internal IC & change training. This ensures that our high quality standards are not only maintained, but that we are constantly addressing the most pressing issues in the market.
There is a special feature in our training cycle this April: we are opening our course exclusively to a small group of colleagues from companies and universities who can choose between the basic and premium package.
What it will be about
On four training dates, you will receive a scientifically sound and practical overview of current IC and change topics. You will learn about the most important tools and instruments of IC, gain insights into IC storytelling and tips for setting up your campaigns. We present the different phases of change projects and show the role of managers in communication.
We have put together a basic and a premium package for external participants:
- The basic offer comprises the four dates plus a separate transfer date, in which what has been learned can be reviewed and deepened in a question session.
- Places in our premium version are limited to three per event cycle. In addition to the basic version, there are three exclusive individual consultation appointments with Andrea Montua, so that you can ask individual questions about internal communication in your company or your change processes.
Free places for students
We allow three students per training block to participate free of charge. Interested students can apply for a place by e-mail. Places are allocated according to the time of receipt of the e-mail (please include your certificate of study).
Our contents
- Basics of brain and communication research
- Strategy
- Tools & Instruments
- Storytelling and campaigns
- Change communication
- Management communication
- Hybrid working
- Performance review
- Trends
Dates
7.4.22 / 14.4.22 / 21.4.22 / 27.4.22
In each case from 3-6 p.m.
Costs
The basic package
Included in the price:
- The four training blocks
- Our Springer reference book: “The management task of internal communication – communicating successfully in companies – in everyday life and in change processes”
ISBN 978-3-658-28804-4 - We offer you a transfer session to ensure that you retain what you have learned and to answer any questions that arise in your field of application. This will take place a few weeks after the last training date on 26.05.22 from 15:00-16:00 via Teams.
Our price for the first implementation slot: € 999.00
(The total value is €2,459.99)
The premium package
Included in the price:
- The four training blocks
- Springer Fachbuch: “Führungsaufgabe Interne Kommunikation – Erfolgreich in Unternehmen kommunizieren – im Alltag und in Veränderungsprozessen”
ISBN 978-3-658-28804-4 - We offer you a transfer session to ensure that you retain what you have learned and to answer any questions that arise in your field of application. This will take place a few weeks after the last training date on 26.05.22 from 15:00-16:00 via Teams.
- In addition, three 45-minute exclusive 1:1 sparring sessions with Andrea Montua on IC and change topics of your choice (appointments are arranged individually).
Our price: € 1499.00
(The total value is € 3,413.99)
Lecturer
Andrea Montua
Registration